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Here are sites mentioned during the session about how the Millenial generation affect the corporate world:

  • Flight Club New York: 80/20 consignment, vintage and limited sneakers
  • Threadless.com: Designers submit designs and the online community votes for what design gets produced each week
  • Amazon.com: Started with books, now everythin. "Tending to the long tail"
  • Netflix.com
  • Kiva.org: Lets you lend to a specific entrepreneurs directly (disintermediation)

I thought that Chris Charron, an emerging technology consultant, made some great points. Here's my summary.

Online advertising model looks a lot more like newspapers (with 18% fees, 82% ads) than like magazines or TV/cable/satellite (stats from Forrester Research). As users create content, they are less willing to pay for it. Some kinds of content are neither the kind of content that people will pay for nor good venues for ads. News may be one of these. These kinds of sites need to consolidate, migrate to the public sector, or come up with some other solution. User-generated content can be hard to get advertisers to support, since they don't know what the content will be and whether it will be appropriate for their ads to be next to. (Rating content can help.) Viral marketing uses the information flow of the Net to its advantage. Net marketing was originally based on impressions in a passive environment, but we're moving to performance-based payments, where advertisers pay for click-throughs. JetBlue lets customers upload pix and stories about their trips -- corporations can get their customers to create their ads for them for free! The Internet and other connection technologies can be scary (loss or identify, truth, and reality), but we gain multiple identifieds, truths, and realities).


Here are some of the sites that speakers mentioned during the discussion of politics:


Here are some web addresses that have gone by this morning in the discussion of the Millenial generation:

If you want to Google from your phone, send a text message to the five-digit phone number GOOGL (who knew there were five-digit phone numbers?). If you want more guidance, send the message "help".


In the old days (not that old!), when a kid went off to college, the apron-strings were cut -- the student was on his or her own, usually for the first time in their lives. We met whoever we were standing in line with to get a post office box, registering for classes, etc. If we couldn't figure out how to use the washers in the dorm basement, we asked other students. It was a new life.

Now, the first thing that freshman do when they arrive at college is to set up their laptop, email their high school buddies, and update their Facebook page so everyone will know what they are doing. If they have a problem, they call mom to find out how much detergent to put in with their white wash.


Moveon.org poineered online political action during the Clinton era. They don't appear to be a big player in the upcoming political races. What happened to make them lose audience? What did they do wrong, or will they be back?

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